Technorati is a search engine for blogs. It tracks them and through tags and links, it keeps them organized. Technorati has compiled 107.8 million blogs, and over 250 million pieces of tagged social media for the browsing pleasure of its readers. It offers a place for blog readers and searchers to find what they are looking for easily in one place. Technorati is basically a giant tag system, it tags blogs and simultaneously acquires tags from the blogs that it tags. Technorati has been described as a huge chat room, where millions of people from all over the world can collaborate ideas through blogs that the site keeps organized. The site has become popular by acting as a directory for what’s popular today, as a quick way to see the newest stuff. You simply type in the topic of your choice, and the top blogs related to that topic are at your fingertips. How handy!
The site won the SXSW 2006 awards for Best Technical Achievement, and was nominated in 2006 for other awards – but was beat by sites like Flikr and Google.
Lately Technorati has become less popular, due to issues with its founder and former CEO, Dave Sifry, as well as criticism regarding the sites many technical issues – spam, messy experimental features, etc.
